Web designers, just like other professionals need to stay abreast of the trends in their industry. While some trends are driven by necessity and become part of standard practice, some are more of fads than trends that are meant to last. As a web designer, you cannot build a website based entirely on trends, as they may be irrelevant in a few months or years. Some designers prefer to follow their own ingenuity. No matter the case, knowing what is trending is important for you to serve clients better, meet their needs, and even sometimes know what to avoid or how you can stick to your ingenuity. Below we look at 5 web design tips for 2016 for every web designer:
1. Incorporate UI Design
UI design thrives on the fact that users have changed the way they consume anything on the web. It has become so popular that we now have an app that aids in crafting vector elements into interfaces -Sketch. It is only available on Macs, though. It comes with Photoshop features like layer styles and text effects.
2. Use Animations
Trends like UI design and responsive design have resulted in the use of templates making websites look so alike. Web designers are therefore using different types of animations in a bid to make each site unique. Animations also enhance a site’s storytelling.
3. Make it Scrollable
Mobile devices have made scrolling almost natural for web users. Scrolling is, in fact, easier when compared to clicking. If a site uses storytelling to connect to users, scrolling is the way to go. Breaking the scroll into sections helps to mimic a multi-page site. Note that scrolling may not work for every niche. For an e-commerce site, scrolling may not be a smart idea.
4. Go for Material Design
This is a relatively new alternative to flat design that was introduced by Google in June 2014. It makes designs appear more realistic via the use of shadow effects, depth, and movement. Driven by UX, just like its counterpart flat design, Material Design is minimalistic. It is important to note that material design has been largely used for app design, though it provides great UX and UI across various devices. Material Design Lite was recently launched to help in website design.
5. Go for Card designs
This design was inspired by Pinterest. It is ideal for content-heavy sites. The card design is attractive, easily scannable and engaging. It allows for websites to list a lot of items together while focusing only on what is essential. For web designers, the shape of the cards makes it very easy to re-arrange them for different device breakpoints.
All in All
The above 5 web design tips for 2016 are largely based on trends in the web design niche. Every web designer needs to be aware of them if they are going to serve clients better, or know what to avoid. As aforementioned, the above tips may be applicable or not in the months and years to come. All you need is to know the difference between a trend and a fad.